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    "title": "Ilya Birman’s Blog: posts tagged information display",
    "_rss_description": "Ilya Birman’s blog on design, cities, music, and life",
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            "name": "Ilya Birman",
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            "id": "387",
            "url": "https:\/\/ilyabirman.net\/meanwhile\/all\/paging-public-displays\/",
            "title": "Public information screens that cycle through pages",
            "content_html": "<p>In airports and at public transport stops, you often see screens that need to show more information than can physically fit. The usual solution is to cycle through pages, which is poor design.<\/p>\n<p>Let’s look at an extremely bad example from Hong Kong International Airport. It is now 13:22, but the screen is showing about an hour of departures starting from 17:30 (as we can see in the corner, this is page 5):<\/p>\n<div class=\"e2-text-picture\">\n<img src=\"https:\/\/ilyabirman.net\/meanwhile\/pictures\/airport-screen-1-IMG_7689.jpg\" width=\"1200\" height=\"800\" alt=\"\" \/>\n<\/div>\n<p>Every ten seconds the screen switches, but instead of showing the next batch of flights, it shows the same ones in Chinese:<\/p>\n<div class=\"e2-text-picture\">\n<img src=\"https:\/\/ilyabirman.net\/meanwhile\/pictures\/airport-screen-2-IMG_7690.jpg\" width=\"1200\" height=\"800\" alt=\"\" \/>\n<\/div>\n<p>Only another ten seconds later does the next batch appear.<\/p>\n<p>The cycling continues all the way to flights departing late at night. The last screen is number 16, which means a full cycle takes more than five minutes. I had to wait almost three minutes for my page. That is unacceptably long for an airport, where every minute may be critical. At the same time, most of these screens contain no useful flight information at all — not even gate assignments; they simply list the flights. By the fifth (out of 16!) page that you see on the photo, already only two flights have thier gates assigned.<\/p>\n<p>Designing such a screen well only requires a minute of thought, but the problem in the design world is that almost nobody does even that. In what situations do people look at this screen, and what information are they trying to find? Obviously, those whose flights are departing soon need the information more than those whose flights are in five hours.<\/p>\n<p>First, the languages should be combined. There is enough space to show both, and if there were not, abbreviations would be preferable.<\/p>\n<p>Second, the screen should be split into two areas: the upper part should permanently show the nearest departures, while the lower part should page through later ones. Also, starting from a certain point, none of the flights have gates assigned yet. Among those, only cancelled or delayed flights are worth keeping visible; the rest should be removed from the list altogether (with graphical indication of the gaps, of course).<\/p>\n<p>Third, the cycling section should have a clear visual indication of which page is currently shown and how many there are in total, with sections filling progressively so it is clear when the next switch will happen.<\/p>\n<p>Fourth, next to every such display there should be a QR code that instantly opens the same display on your phone, so you can keep walking and always know your flight status. Something like what we <a href=\"https:\/\/ilyabirman.ru\/wb\/suppliers\/\">implemented at Wildberries<\/a>. I only just noticed there is a QR code on the screen, but it is almost impossible to spot in the footer due to banner blindness and its poor caption.<\/p>\n<p>I would be glad to redesign the wayfinding system and all passenger information displays at your airport.<\/p>\n",
            "summary": "In airports and at public transport stops, you often see screens that need to show more information than can physically fit",
            "date_published": "2026-04-09T09:28:52+03:00",
            "date_modified": "2026-04-09T09:30:13+03:00",
            "tags": [
                "airports",
                "Hong Kong",
                "information display",
                "wayfinding"
            ],
            "image": "https:\/\/ilyabirman.net\/meanwhile\/pictures\/airport-screen-1-IMG_7689.jpg",
            "_date_published_rfc2822": "Thu, 09 Apr 2026 09:28:52 +0300",
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        {
            "id": "351",
            "url": "https:\/\/ilyabirman.net\/meanwhile\/all\/moscow-metro-map-2023-2030\/",
            "title": "Moscow Metro Map for 2030",
            "content_html": "<p>Together with Roman Mochalov, Nikita Dubrovin, and Di Logvinov we solved the most difficult information design problem of our time: we made <a href=\"https:\/\/ilyabirman.net\/moscow\/metro\/map\/2023\/\">Moscow Metro map for 2030<\/a>. The map is very beautiful and faithful to the radial-ring geometry of Moscow:<\/p>\n<div class=\"e2-text-picture\">\n<a href=\"https:\/\/ilyabirman.net\/moscow\/metro\/map\/2023\/\" class=\"e2-text-picture-link\">\n<img src=\"https:\/\/ilyabirman.net\/meanwhile\/pictures\/moscow-metro-map-2023-2030.jpg\" width=\"1200\" height=\"1706\" alt=\"\" \/>\n<\/a><\/div>\n",
            "summary": "Together with Roman Mochalov, Nikita Dubrovin, and Di Logvinov we solved the most difficult information design problem of our time",
            "date_published": "2022-12-26T10:19:05+03:00",
            "date_modified": "2022-12-26T10:19:23+03:00",
            "tags": [
                "information display",
                "moscow metro",
                "transportation"
            ],
            "image": "https:\/\/ilyabirman.net\/meanwhile\/pictures\/moscow-metro-map-2023-2030.jpg",
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        {
            "id": "239",
            "url": "https:\/\/ilyabirman.net\/meanwhile\/all\/map-and-reality-diagrams\/",
            "title": "Map and reality: diagrams",
            "content_html": "<p>In the previous two parts, we’ve figured out that the preferred <a href=\"http:\/\/ilyabirman.net\/meanwhile\/all\/map-and-reality-distortion\/\">distortion<\/a> and <a href=\"http:\/\/ilyabirman.net\/meanwhile\/all\/map-and-reality-layers\/\">layers<\/a> depend on the map’s supposed use case.<\/p>\n<p>With public transport maps, our goal is to help the customer get from point A to point B using the displayed transport network.<\/p>\n<p>This is a map of Paris Metro of 1915:<\/p>\n<div class=\"e2-text-picture\">\n<img src=\"https:\/\/ilyabirman.net\/meanwhile\/pictures\/pm1915.jpg\" width=\"990\" height=\"990\" alt=\"Paris Metro, 1915\" \/>\n<\/div>\n<p>The city is shown in full detail. There are many layers. The metro lines, however, stand out because of the use of contrasting red thick lines.<\/p>\n<p>Compare with the map of London underground railways of 1908:<\/p>\n<div class=\"e2-text-picture\">\n<img src=\"https:\/\/ilyabirman.net\/meanwhile\/pictures\/lu1908.jpg\" width=\"960\" height=\"765\" alt=\"London underground railways, 1908\" \/>\n<\/div>\n<p>The lines of different railways are denoted by different colours. The rest of the city — the roads, the parks and the river — makes one pale-gray layer.<\/p>\n<p>But even this layer is removed by 1932:<\/p>\n<div class=\"e2-text-picture\">\n<img src=\"https:\/\/ilyabirman.net\/meanwhile\/pictures\/lu1932.jpg\" width=\"1200\" height=\"995\" alt=\"London underground railways, 1932\" \/>\n<\/div>\n<p>The river Thames is the only non-railway object that remains on this map. And it is the only device that links the railways to the surface geography.<\/p>\n<p>It is always interesting to explore a detailed map with lots of layers. But in this case, the pleasure of exploration is much less important than the customers’ ability to quickly pick out which train to take. The information richness is sacrificed to the comprehension speed.<\/p>\n<p>But as we see, despite all the simplifications, the central part is still rather hard to read. In several places, arrows had to be used to clarify the correspondence of labels and stations.<\/p>\n<p>The engineer Harry Beck has come up with a radical idea. He suggested redesigning the maps using the principles of electrical circuit drawings.<\/p>\n<div class=\"e2-text-picture\">\n<img src=\"https:\/\/ilyabirman.net\/meanwhile\/pictures\/shema@2x.png\" width=\"393\" height=\"214\" alt=\"Electrical circuit\" \/>\n<\/div>\n<p>Such drawings prioritise the logical connection between the elements over their physical position. What if a railway map also displayed first and foremost the logical connection between the stations?<\/p>\n<p>The Beck’s <i>diagram<\/i> replaced the map in 1933:<\/p>\n<div class=\"e2-text-picture\">\n<img src=\"https:\/\/ilyabirman.net\/meanwhile\/pictures\/lu1933.gif\" width=\"1384\" height=\"971\" alt=\"Beck’s Underground map, 1933\" \/>\n<\/div>\n<p>All lines segments were put to the angles of 45° and 90°. The distances between stations were equalised.<\/p>\n<p>The modern diagram has twice as many lines and many more layers, but it inherits the Beck’s principles:<\/p>\n<div class=\"e2-text-picture\">\n<img src=\"https:\/\/ilyabirman.net\/meanwhile\/pictures\/lu2010-8bit.png\" width=\"2000\" height=\"1280\" alt=\"Modern London Underground map\" \/>\n<\/div>\n<p>Compare with a geographical map of the same lines:<\/p>\n<div class=\"e2-text-picture\">\n<img src=\"https:\/\/ilyabirman.net\/meanwhile\/pictures\/lugeo.gif\" width=\"1184\" height=\"795\" alt=\"Geographical London Underground map\" \/>\n<\/div>\n<p>The central part here is so dense that it had to be put in a cutaway at a bigger scale. And even so, everything turned out very small. Now we see that showing “true” geography is not universally useful. This geographical map is much harder to read. For the railways’ customers, the diagram excels.<\/p>\n<p>If the distances between the stations are equal, the reader will grasp that it’s just a convention and won’t rely on it. If the lines are strictly at 45° or 90°, the reader will grasp that they do not represent the actual paths of the underground tracks and won’t rely on it either. But this doesn’t mean that you can get rid of <i>any<\/i> geographical reference.<\/p>\n<p>In 2007 I made a <a href=\"http:\/\/ilyabirman.ru\/projects\/moscow-metro\/rectilinear\/\">rectilinear Moscow Metro map<\/a> as an experiment:<\/p>\n<div class=\"e2-text-picture\">\n<a href=\"http:\/\/ilyabirman.ru\/projects\/moscow-metro\/rectilinear\/\" class=\"e2-text-picture-link\">\n<img src=\"https:\/\/ilyabirman.net\/meanwhile\/pictures\/moscow-metro-rectilinear-full.png\" width=\"1820\" height=\"728\" alt=\"Rectilinear Moscow Metro map\" \/>\n<\/a><\/div>\n<p>While the principles of the above diagram are easy to figure out, there still is a problem: even if you live in Moscow, you will have a hard time finding your station.<\/p>\n<p>Since any map is perceived in reference to the image of reality formed by the geographical maps, you have to respect that. If the reader knows roughly where a station is in the city, they should be able to find it on the diagram, too.<\/p>\n",
            "summary": "In the previous two parts, we’ve figured out that the preferred distortion and layers depend on the map’s supposed use case",
            "date_published": "2016-12-22T14:47:08+03:00",
            "date_modified": "2017-03-14T20:24:56+03:00",
            "tags": [
                "information display",
                "maps",
                "transportation",
                "wayfinding"
            ],
            "image": "https:\/\/ilyabirman.net\/meanwhile\/pictures\/pm1915.jpg",
            "_date_published_rfc2822": "Thu, 22 Dec 2016 14:47:08 +0300",
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        {
            "id": "238",
            "url": "https:\/\/ilyabirman.net\/meanwhile\/all\/map-and-reality-layers\/",
            "title": "Map and reality: layers",
            "content_html": "<p>In <a href=\"http:\/\/ilyabirman.net\/meanwhile\/all\/map-and-reality-distortion\/\">Map and reality: distortion<\/a> I talked about how distortion is inevitable on a map and the question is what to distort given a particular task.<\/p>\n<p>Now let’s talk about layers. What properties of land should a map display?<\/p>\n<div class=\"e2-text-picture\">\n<img src=\"https:\/\/ilyabirman.net\/meanwhile\/pictures\/fizmap@2x-lq.jpg\" width=\"2000\" height=\"1320\" alt=\"Physical and geographical world atlas (1964)\" \/>\n<\/div>\n<div class=\"caption\"><p>Physical and geographical world atlas (1964)<\/p>\n<\/div><p>A physical map shows terrain: oceans, trenches, plains and mountains. On a political map, the land is divided into countries and states. A mineral resources map is covered with the symbols of mineral deposits and oilfields.<\/p>\n<p>One can’t say that a physical map is “truer” than, say, a railroad atlas. The following map shows the history of Amsterdam’s development, and it’s also true. Red houses are the oldest, the blue ones are the newest:<\/p>\n<div class=\"e2-text-picture\">\n<img src=\"https:\/\/ilyabirman.net\/meanwhile\/pictures\/amster-lq.jpg\" width=\"1000\" height=\"640\" alt=\"Buildings age in the Netherlands\" \/>\n<\/div>\n<div class=\"caption\"><p><a href=\"http:\/\/code.waag.org\/buildings\/\">Buildings age in the Netherlands<\/a><\/p>\n<\/div><p>A good cartographer will find ways to display lots of data on a map:<\/p>\n<div class=\"e2-text-picture\">\n<img src=\"https:\/\/ilyabirman.net\/meanwhile\/pictures\/chelobl-lq.jpg\" width=\"2000\" height=\"1400\" alt=\"A map of Chelyabinsk region, Russia (1956)\" \/>\n<\/div>\n<div class=\"caption\"><p>A map of Chelyabinsk region, Russia (1956)<\/p>\n<\/div><p>This map displays terrain, the region boundaries, motorways and railroads, settlements, ponds, mountain ridges, height markings, parallels and meridians.<\/p>\n<p>By carefully choosing colour shades, widths and styles of lines, typefaces of text, the cartographer achieves clear separation of visual layers. Background colours that marks the heights are unsaturated to let one see the labels clearly. A particular hatching is used along the region boundaries to make them well distinguishable. The letters <span class=\"caps\" style=\"font-family: 'Arial Narrow'; color: #333\"><i>У Р А<\/i><\/span> on the left separated by many other designations, are perceived as one label <span class=\"caps\" style=\"font-family: 'Arial Narrow'; color: #333\"><i>ЮЖНЫЙ УРАЛ<\/i><\/span> (Southern Ural) on the full map thanks to a special typeface.<\/p>\n<p>The more features are shown on a map, the more interesting it is to explore it.<\/p>\n<p>However, there are circumstances that do not suggest an unhurried examination by a curious reader. Sometimes a map should just answer a narrow set of practical questions.<\/p>\n<p>A pedestrian map shows the main landmarks, sidewalks, bike lanes, subway stations, toilets and Wi-Fi zones:<\/p>\n<div class=\"e2-text-picture\">\n<img src=\"https:\/\/ilyabirman.net\/meanwhile\/pictures\/walknyc-lq.jpg\" width=\"2000\" height=\"1333\" alt=\"WalkNYC wayfinding system (2013)\" \/>\n<\/div>\n<div class=\"caption\"><p><a href=\"http:\/\/code.waag.org\/buildings\/\">WalkNYC wayfinding system<\/a> (2013)<\/p>\n<\/div><p>A nautical chart displays water depths, navigational hazards, important routes, harbours and the details of the coastline:<\/p>\n<div class=\"e2-text-picture\">\n<img src=\"https:\/\/ilyabirman.net\/meanwhile\/pictures\/navimap-lq.jpg\" width=\"2000\" height=\"1000\" alt=\"A nautical chart\" \/>\n<\/div>\n<p>The depths are marked with numbers — while the shades of blue as used on physical maps are more illustrative, a sailor wants the actual values. The dry land gets very little attention.<\/p>\n<p>The choice of the layers and the way to separate them, as well as the choice of appropriate distortion, depends on the map’s goal and supposed use.<\/p>\n<p>Continued in <a href=\"http:\/\/ilyabirman.net\/meanwhile\/all\/map-and-reality-diagrams\/\">Map and reality: diagrams<\/a>.<\/p>\n",
            "summary": "In Map and reality: distortion I talked about how distortion is inevitable on a map and the question is what to distort given a particular task",
            "date_published": "2016-12-12T23:14:51+03:00",
            "date_modified": "2016-12-22T23:00:09+03:00",
            "tags": [
                "information display",
                "maps",
                "transportation",
                "wayfinding"
            ],
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            "_date_published_rfc2822": "Mon, 12 Dec 2016 23:14:51 +0300",
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